"If you can't describe what you are doing as a process, you don't know what you're doing."

-W. Edwards Deming-

I like taking advantage of all my senses combined with my skills to research, imagine, experience, and evaluate information. I do not want to lose any details. The whole process will support me to come up with unique ideas for my audience.

“Culture can become a ‘secret weapon’ that makes extraordinary things happen.”

- Jon R. Katzenbach, Booz & Co -

 A research to find out: how do people fit in a student basketball team? 

Interviews.Observations.Insights

Link to the video: http://bit.ly/2hXRcLg

"If you're not doing something crazy, you're doing the wrong things" 

-Larry Page- 

"Think left and think right and think low and think high. Oh, the thinks you can think up if only you try!"

-Dr.Seuss-

"Social media has taken over in America to such an extreme that to get my own kids to look back a week in their history is a miracle, let alone 100 years." 

- Steven Spielberg-